Introduction If your roofing business isn't ranking on Google, it's not by...
Google Doesn’t Trust Your Roofing Company (Here’s Why)
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The #1 Marketing Mistake Most Roofers Make (And How It’s Costing You Thousands)
In the competitive world of roofing, every lead counts. But there’s one...
We Analyzed 100 Roofing Websites — Here’s What the Top Performers Have in Common
In today’s competitive roofing industry, your website isn’t just a digital...
What Homeowners REALLY Look for When Hiring a Roofer
When it comes to landing more roofing jobs, it’s easy to think that offering...
Top 7 Upselling Strategies for Roofing Contractors
In the roofing industry, most contractors focus heavily on bringing in new...
How to Generate Roofing Leads on Autopilot Using Google Ads
For roofing contractors, lead generation is the lifeblood of a successful...
Why Every Roofing Company Needs Standard Operating Procedures (SOPs)
In the competitive and chaotic world of roofing, success often hinges not just...
Google Analytics for Roofers: What Numbers Really Matter?
Running a roofing business in 2025 isn’t just about shingles, ladders, and...
Why Roofers Need a Modern Website in 2025 (And What It Should Include)
In 2025, your website is your showroom. It’s the first place most homeowners...
The Power of Local Sponsorships for Roofers: How to Grow Your Brand and Leads in Your Own Backyard
As a roofing contractor, your business lives and dies by local trust. People...
How to Build a Roofing Referral Machine in Your Local Market
Referrals are every roofer’s dream. They’re warmer, easier to close, more...
Building a Roofing Brand That Stands Out in a Crowded Market
In today’s hyper-competitive roofing industry, being good isn’t good enough....
The KPIs Every Roofing Business Should Track (But Most Don’t
Get Clear on the Numbers That Actually Move the Needle in Your Roofing Company...
Top CRM Tools for Roofing Contractors (And How to Use Them Right)
Grow Faster, Close More Deals, and Keep Customers for Life Running a roofing...
The Roofing Contractor’s Guide to Dominating Local SEO
Unlock Local Leads, Rank Higher, and Outperform Your Competitors In the modern...
How to Double Your Roofing Revenue Without Doubling Your Workload
Let’s face it—growing a roofing business is tough. You’re wearing multiple...
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Recent Posts
Google Doesn’t Trust Your Roofing Company (Here’s Why)
Introduction If your roofing business isn't ranking on Google, it's not by accident. Google’s algorithm is built to reward trust, authority, and relevance. And if your website isn’t checking the right boxes, you’re practically invisible to homeowners looking for your...
The #1 Marketing Mistake Most Roofers Make (And How It’s Costing You Thousands)
In the competitive world of roofing, every lead counts. But there’s one marketing mistake that we see time and time again—something that costs roofing companies thousands of dollars in missed jobs, wasted ad spend, and untapped local visibility. So What’s the Mistake?...
We Analyzed 100 Roofing Websites — Here’s What the Top Performers Have in Common
In today’s competitive roofing industry, your website isn’t just a digital business card—it’s your hardest-working salesperson. With more homeowners turning to Google before ever picking up the phone, your roofing company’s online presence can be the difference...
What Homeowners REALLY Look for When Hiring a Roofer
When it comes to landing more roofing jobs, it’s easy to think that offering fair prices or listing your services is enough. But if you've ever lost a quote to a competitor or struggled to get callbacks, chances are you’re missing the real reasons homeowners hire one...
Top 7 Upselling Strategies for Roofing Contractors
In the roofing industry, most contractors focus heavily on bringing in new customers. And while attracting new clients is essential, many overlook a powerful, often easier opportunity to grow revenue: upselling. Smart upselling doesn’t mean being pushy or...
How to Generate Roofing Leads on Autopilot Using Google Ads
For roofing contractors, lead generation is the lifeblood of a successful business. But let’s face it: manually chasing leads, knocking on doors, or waiting for word-of-mouth referrals isn't scalable. If you're tired of seasonal slumps or inconsistent job pipelines,...
Why Every Roofing Company Needs Standard Operating Procedures (SOPs)
In the competitive and chaotic world of roofing, success often hinges not just on how well you install shingles or repair storm damage—but how well your team executes systems. If your roofing company is still relying on verbal instructions, sticky notes, or “this is...
Google Analytics for Roofers: What Numbers Really Matter?
Running a roofing business in 2025 isn’t just about shingles, ladders, and workmanship. It’s also about data—and knowing which numbers actually drive your success. If you’ve ever opened Google Analytics and felt overwhelmed by charts, graphs, bounce rates, and...
Why Roofers Need a Modern Website in 2025 (And What It Should Include)
In 2025, your website is your showroom. It’s the first place most homeowners go when they’re thinking about replacing or repairing their roof. And yet, far too many roofing companies still rely on outdated, slow-loading, or generic websites that fail to convert...
The Power of Local Sponsorships for Roofers: How to Grow Your Brand and Leads in Your Own Backyard
As a roofing contractor, your business lives and dies by local trust. People don’t hire a random company from five towns over—they want someone they’ve seen, someone they recognize, and ideally someone who’s involved in their community. That’s where local sponsorships...
